What are limited-service listings and agents in real estate?

The world of real estate can be confusing, especially when it comes to choosing the right type of agent or service to list your home. From open listings to limited-service agreements, there’s a lot to consider. Two main options come to mind: traditional real estate agents or limited-service listings and limited-listing agents.

While traditional real estate agents provide a full range of services, limited-service listings and agents offer a more streamlined approach to selling a home. Choosing between these different services can be a difficult decision, but it ultimately comes down to your needs and preferences — and your budget. No matter what choice you make, select an agent with the experience and reputation to help you achieve your goals. 

What are limited-service listings?

A limited-service listing — also known as a flat fee Multiple Listing Service (MLS) listing — refers to a type of real estate listing agreement where a seller works with a real estate agent or brokerage to list their property on the local MLS, but the agent’s involvement in the transaction is limited beyond that. 

In this arrangement, the seller pays a flat fee or a reduced commission to the listing agent for the essential services, such as listing the property on the MLS, but takes on more responsibilities in marketing, negotiations, and coordinating showings themselves. Limited-service listings are helpful if you’re planning to sell your home on your own (FSBO).

3 benefits of using a limited listing service

• Cost savings: One of the primary reasons sellers choose a listing service is to save on paying real estate agent commission. With a flat fee or reduced-commission structure, sellers can potentially keep more of the proceeds from the sale of their property.
• Flexibility and control: With a limited-service listing, sellers retain greater control over their listing and sales process. They can choose which services they need assistance with and handle other aspects themselves, giving them the flexibility to tailor the process to their preferences.
• Broader exposure: Although LSLs may seem like a more hands-off option, they still allow for broad exposure of your property. Using a limited-service listing can result in your property being advertised on popular real estate websites, like Zillow, Trulia, and Redfin. Also, by opting for a flat-fee MLS service, you can ensure that your property is found by more potential buyers.

Related: Is Redfin bad? Here’s what to know when selling your home.

What is a full-service real estate agent?

Before understanding limited agents and limited service listings, it’s helpful to understand what a full service agent is. 

Full-service real estate agents handle everything from start to finish. This includes advertising your property, conducting open houses, negotiating with buyers, and handling the closing process. When you think about traditional real estate and the process of buying and selling a house, chances are you’re thinking of a full service agent, which tends to be the standard choice.

These agents work on a commission, which averages 6% of the home’s sale price. Full-service agents are also responsible for coordinating inspections, repairs, and any necessary paperwork. They’ll work with you to determine a fair asking price based on the current market conditions and create a comprehensive marketing plan to attract potential buyers.

What is a limited agent in real estate?

A limited service agent is a real estate professional who provides a narrower range of services compared to a full-service agent. Working with limited agents in real estate, on the other hand, offers a more streamlined approach to selling a home while still providing some degree of service. 

These agents may offer a single service, like listing the property on the MLS while you, as the home seller, handle the rest. Some limited-service agents may also provide extra services for an additional fee, and they still offer more affordable commission rates than traditional real estate agents do.

4 benefits of selling a home with a limited-service agent 

• Save money on realtor fees: One of the primary benefits is the potential cost savings. Limited-service agents typically charge a flat fee, allowing sellers to keep more of the proceeds from the sale of their home compared to traditional full-service agents.

• Professional guidance: While limited-service agents may not provide the full range of services that traditional agents offer, they can still offer valuable guidance and expertise throughout the selling process. They can help with pricing strategies, market analysis, and contract preparation, ensuring that sellers make informed decisions.
• Customizable services: Limited-service agents allow sellers to choose which specific services they need help with and which tasks they prefer to handle themselves. This flexibility allows sellers to create a tailored listing package that aligns with their needs and budget.
• Personal involvement: Sellers who work with limited-service agents can have more direct involvement in the selling process. They can conduct their showings, answer inquiries from potential buyers, and negotiate directly with interested parties, providing a more hands-on experience.

Should I use a limited-service agent?

Ultimately, choosing to work with a limited-service or full-service real estate agent depends on your needs and preferences. Not all full-service and limited-service agents are created equal. Whichever type of agent or service you end up using to sell your home, it’s crucial to evaluate their level of expertise and experience in the market. A more seasoned professional or well-regarded platform, may be able to sell your home faster and at a higher price than someone brand new to the industry.

Here are some questions to consider as you make your choice:

What services are included in a limited-service agent’s package? 

Limited-service agents typically offer a more bare-bones package of services than full-service agents, such as listing your property on the MLS and providing some basic marketing materials. If you choose a limited-service agent, make sure you understand exactly what services are included and how much they will cost. You may need to take on some of the workload yourself, such as arranging showings and handling negotiations.

→ Learn how to write creative real estate listing descriptions 

What services are included in a full-service agent’s package?

Full-service agents offer a wider range of services, such as professional home staging, high-quality marketing materials, and extended hours for showings. They will also handle negotiations, contracts, and other paperwork on your behalf. However, this package of services comes at a higher cost. Make sure you understand exactly what services a full-service agent will provide and whether they’re worth the extra cost.

What is your timeline?

If you’re in a hurry to sell your property or find your dream home, a full-service agent may be a better choice. They have more resources and experience in the market and can help you sell faster and move quickly. However, if you have more time and are willing to put in some extra work, a limited-service agent may be a more cost-effective option.

How experienced is your agent?

Whether you choose a limited-service or full-service agent, make sure they have enough experience to handle your transaction. This includes having a good track record of sales and a deep knowledge of the local market. Ask for references and check their reviews online to ensure they’re reputable. Here’s what questions to ask a real estate agent when selling your house.

What is your budget?

Ultimately, your budget will play a big role in your decision between a limited-service or full-service agent. While full-service agents offer more services and expertise, they also come at a higher cost. If you’re working with a tight budget, you may need to opt for a limited-service agent and handle more of the work yourself. 

→ Learn more about the true cost of selling a house 

FAQs 

More answers to all your questions about different types of listing agents.

Q: What’s the difference between full and limited-service real estate agents? 

The primary difference between full-service and limited-service agents is the level of service provided to the homeowner. Limited-service agents offer more flexibility and lower costs, but they may also require homeowners to do some of the work themselves. Full-service agents provide a comprehensive suite of services but come at a higher cost. The choice between the two depends on your individual needs and budget.

Q: What are the advantages of a limited service listing?

Limited service listings often offer cost savings for sellers, as they typically involve lower commission fees. They can be suitable for sellers who prefer to take on more responsibility in the selling process or have a good understanding of real estate transactions.

Q: Are limited-service listings suitable for all types of properties?

Whether or not you can use a limited-service listing for your property depends on the company or service you’re using, but typically you can list residential homes, condos, and land.